THE ANTI-AGENCY · FOR THE TRADES
Pretty is a compliment in the trades. Let's make your business as pretty online
Walk a job site and you'll hear it — a clean copper run, a panel done tidy, a weld that holds: "now that's pretty." Let's make YOUR digital identity as pretty as YOUR work.
The idea
Let's make your business as pretty as your work.
Most owner-operators are great at the trade but bleeding jobs out the back of the business. Pretty Contractor hands you a system that plugs those leaks — set up in an afternoon, that you own and run yourself. No agency. No retainer. No babysitter.
01The call you missed — while you were under a sink
02The estimate that went quiet — and never got a nudge
03The review you never asked for — after great work
The anti-agency
Our mission
Give the trades the systems the big shops pay agencies for.
Answered calls, followed-up estimates, automatic reviews, a full calendar — built once, owned forever, run by the person who knows the business best: the owner.
How we're different
We hand you the parts, then get out of the way.
We don't run your marketing and bill you every month. We teach you to run it, hand you the parts pre-built, and step back. The wins stay yours because the system stays yours.
Who it's for One contractor, one truck, one full calendar.
We talk to the owner-operator, not the enterprise. The 30-to-50-year-old who runs the company, swings the wrench, answers the phone, and writes the estimates — usually all in the same day.
Plumbing
Emergency-driven. The missed call is a lost job, today. The fastest first win in the trades.
HVAC
Service contracts and seasonal peaks. Built for follow-up and tune-up reminders.
Electrical
Higher ticket, underserved, tech-comfortable. Values a tidy system that just runs.
Roofing
Big tickets, storm urgency. Already spends on marketing — wants control of it.
Landscaping
Recurring revenue, seasonal campaigns. Often the least techy, the most helped.
The Mindset
Proud of the craft, skeptical of marketers, short on time, allergic to fluff.
How it works
Three moves. That's it.
1
Grab the free toolkit
Free, built for plumbers. Five workflows, named so a non-techy owner knows exactly what each one does.
2
Install in 15 minutes
Connect your number, your calendar, your Gmail. Short videos walk you through every step.
3
Turn on one switch a day
Day one: Missed-Call Text Back. By the afternoon the system's catching jobs you'd have lost.
Business Done Right · Like Your Work
STOP LOSING JOBS YOU ALREADY EARNED.
Keep it level. Keep it real. Done right, like the work.
Pretty Contractor is an independent GoHighLevel affiliate. We earn a commission if you subscribe through our link — at no extra cost to you. The wins stay yours because the system stays yours.